Website for accountants blueprint capable of making over £12.000 ARR

Website for accountants, why should your firm have it?

We’re way past the point where a business can solely survive on door to door advertising or just launching a social media ad and bring in massive amounts of leads.

Thing is even if that could happen you have a wide range of customers who you may not serve or they are just not a fit for you.

Having your own website to promote your services means you get to promote your business in a way you would like without any restrictions.

Contact form with multiple steps or a single step with just an email and a call-back you get to decide how things will work best for you.

I (Stefan) as your dedicated developer will advise on best practices and build out the whole thing for you so you wouldn’t need to move a finger in order to welcome your business into the digital era.

Can your accounting business profit by having a website?

As previously stated, having your own website you get to decide how you want to shape your incoming leads and only get the most qualified ones which you can serve for years to come.

My client Daniel, closed two deals which brough him over £3.000 annual revenue which means he paid of my services for a full year with just two clients.

With that said business solves the constant need to speak about your services, rather we create content that will serve hundreds and thousands of visitors to your website in months and years.

As you’re accountant you’re most likely also offering virtual CFO services which can go above £1.000/month minimum. Do you really think someone would just rely on your testimonials in order to pay you this?

Website next to being able to bring you recurring profit it also stands as a sign that you are a trusted business. Bad website on the other hand can throw potential clients way off-course.

With a website you can expect less direct calls which lead to no-where. More online qualified leads. Ability to expand your business in any direction you want while all of that is done for you.

What will your new website have?

Your new website can bring you anywhere from £6.000 to over £12.000 a year of new recurring revenue

If we take for example that you get 10 new clients in a year which isn’t a big challenge at all if you’re semi serious for your business to succeed. 10 clients -> £100,00/month is £1000/month and £12,000 a year.

I can help with making content as well as publishing ads in various cities in order to acquire fresh set of clientele monthly.

Website that’s always online means one thing, it can bring you revenue even while you’re sleeping, having lunch as well as while showering.

Here are some of the things you can have on the website in order for clients to love you:

• Book you or any member of your team for a meeting paid or free;
• Receive qualified leads straight to your email through a detailed and meaningful contact form;
• Publish your most asked questions online for everyone to read;
• Publish your private panels for your clients to inform on things you need from them going forward;
• Your own CRM system where you can onboard new clients as well as keep in touch with old ones regarding new updates;
• Run your own newsletter which can be free or paid; Turn prospects into new clients;
• Run webinars which again can be paid or free;
• Track analytics which cities within countries are tracking your work so you can launch a targeted ad within that city.
• Publish your accounting course which you can sell access to.

Want a professional opinion on your current website?

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Number of companies in the UK: 5,427,787

What I can do for you is truly limitless if you open yourself for the digitalization period ahead. Your local business can become a massive powerhouse which at first will dominate your local community then later expand to other parts of the country and then go global.

Market for freelancers registering off-shore companies in your country is on demand and trust me they look for accountants who have a pretty website cause pretty sells.

When I was looking for an accountant in the UK, I didn’t bother contacting ones whose website looked like 2005, mainly because if they present themselves online like that they might present that way to me as well, which as a foreigner business owner wasn’t something I was looking for.

Daniel from Griffith Accountants made the phenomenal choice by getting his firm a new business website which already brought him sales and therefore he paid of my services for a full year. Read case study.

How can booking help you get more clients?

Short answer: You can get booked for your accounting services while sleeping, while eating with a family, no calls, no repetitive messages just a few clicks.

Way too many founders nowadays are young adults, starting their first business, usually their business evolves around shopping or SaaS, majority of their clients have to book a meeting with them therefore they are used to that process.

Having the ability to get booked according to your available calendar can be a massive advantage to you.

Here’s how booking system can help

• A prospect at any time during the day or night can book consultation with you for bookkeeping, CFO services or any other;
• You can connect your team of accountants where each would have their own booking calendars;
• You can allow prospects to book you or your accounting team for a solo or group session;
• System will send out reminders regarding your accounting meeting;
• Connect booking calendar with your accounting calendar on Zoom, Outlook, Apple, Gmail and other;

You can cook a meal for your family at home and still earn funds for your business. Having the ability to get booked without having to pick up a phone at all is amazing.

Letting customers book a meeting with you immediately after form fill doubles your inbound conversion rate from 30% to 66.7%. (source: Chili Piper)

If you price for consultation let’s say £100,00, by the time you wake up you could have 5 bookings which just brough in fresh revenue of £500,00 during the night.

I’m pretty sure you couldn’t pick up the phone at 2 AM right, so that would be a lost lead if you didn’t have a booking system on the website.

Your prospect could be introverts who are shy to call but are used to booking a call, do not think all your future clients are the same, you as a business owner and you have to accompany them all in order for your business to grow.

Griffith Accountants, firm in the United Kingdom is already using our business services.

How can automated forms help you get more clients?

Short answer: Straight to the point automation can help you retain prospects interesting in your accounting services and turn them into clients.

How many times have you filled a contact form only for it not to work at the end, throw an error which you have no clue what is it about or just submits but you do not receive any email so you go ahead and write everything again.

If your forms are not working the way they should, I am back on Google searching for your competitor and your potential revenue now becomes their guaranteed revenue.

Here’s how automated forms can help

• When someone submits the form system will notify you and all relevant accounting roles if necessary;
• When someone books you for your accounting services they will receive an automatic email regarding the next step or just meeting confirmation;
• Custom form error messages;
• Custom form steps;
• Unlimited submissions;
• Unlimited form fields;
• Save & Continue later option;
• Block promotional submissions from agencies who offer you top ranking on Google and all similar queries;

The way you set your forms on the website play a very good role into how serious you take your prospects. Make it easy for yourself, I can create you a form which will guarantee that anyone that submits it is ready to work with your right away.

Take forms on my website for example, it’s not website for accountants but it does not matter; all of them have all the right messages in order for you to know which field failed validation, when you submit it I thank you and tell you to check your inbox. In your inbox there’s already an email from me waiting.

Automated emails produce 320% more revenue compared to non-automated campaigns.
(source: Optin Moster)

I take my prospects very seriously cause I know there are millions of website agencies out there so you need to always be top notch in order to thrive.

For your website forms to perform perfectly during our talk I will ask you the most necessary questions to how you conduct your meetings and according to your answers I will craft you a contact form which brings on only very interested clientele.

When that email pings you will know this prospect is ready for the next step.

How can online documentation help you get more clients?

Short answer: Increase website visits for educational content, all client necessary docs in one secured, private space. Educate your prospect on doing self accounting with goal to turn them into clients at a later time.

How many times have you looked for a paper you need in a big pile of papers. Move all your documents to digital and keep physical copies as a memory. Never search for your or your client’s important papers ever again.

Not a lot of people know this but more you have on your website it’s better for Google and now Chat GPT and other engines to learn about your business.

People be able to find you and easier you will get recommended through various search categories.

70% of customers prefer to work with businesses that educate them without pressure (source: Content Marketing Institute)

Here’s how online documentation can help

• Ability to categorize frequently asked accounting related questions;
• Ability to post mini blogs which focus on a very specific accounting issue a prospect might be having
• Ability to create private panels for your clients who can login to see all company accounting docs you have filed for them, no more Google Drive or other physical paper;
• Ability to interact with your prospect through comments on said accounting mini posts;
• Ability to post precision Call to Action forms on each mini blog to instantly get booked with a interested prospect, call to action specific for accounting service mentioned on that mini blog;

All of this make up to being a gold platted accounting agency, outranking without a doubt 95% of agencies out there, other 5% are the agencies which will opt-in for a website that I can build for them.

47–60% of B2B buyers say self-education content increases trust and likelihood to buy from that business (source: Demand Gen Report, HubSpot).

How can running your own CRM help you get more clients?

Short answer: Recurring email campaigns and free educational accounting content which brings prospects into becoming clients.

CRM for most people mean different things but what it should never be is a SPAM system. If you use CRM to spam your prospects to purchase your services you will only get blocked and a bad recommendation on Reddit.

We all hate when someone shoves their aggressive selling down our throats and we shall fight for your new digital business to be as compliant and prospect friendly as possible.

What can you get using your own CRM system:

• Only you have access to your user’s data and their accounting files if any;
• You do not depend on any fees increase;
• GDRP and other region(s) compliant;
• Unlimited amount of accounting prospects and clients to store;
• Unlimited amount of emails to be sent;
• Custom branded emails with your accounting firm logo and information;
• Decide at which time range should emails be sent at (Exp: 7-9 PM on Tuesdays and Thursdays);
• Decide at which date range should emails be sent at (Exp: Only Tuesday for the next 2 weeks);

Building a CRM system which will not have any limits in terms of users and amount of sent emails is already a massive victory. External systems demand you to pay more in order to get more prospects or send more emails. My system does not and you keep 100% of all earned revenue through your website.

Read all about CRM benefits and statistics why having one can be severely profitable for your business, long-term. (source: Tech).

I will help you setup a CRM system of your own which will re-target prospects who are interested in your services by sending them additional materials to read and each of those new emails could or it could not contain a soft Call to action which calls them to book a call with you.

With this ability, how much can you grow is not a question, we’ll put in the work and your business will see it’s revenue in short time range.

Answering the questions you’re already thinking

How long till I finish your new website?

Short answer: One Month per average for accounting website.

This extremely depends on how much I need to do. Do I need to acquire a professional copywriter, how much of your business content is available online or accessible somewhere for me to educate myself more.

How responsive you are in terms of what features do you need right away and which can we add at a later date. Keep in mind main features I mentioned are just a tiny drop in a bucket compared to what your business website will be able to do.

Average timeline I usually work my best to achieve is around one month time. After this one month you can expect your new website to be optimized, content-packed, booking ready to be launched and start it’s exposure on Google.

For the start right after launch I can also help you with setting up social media or Google ad to present your website to specific regions within a country so we can possibly see revenue rise already in the first month.

What now?

Now it would usually be a good time for you to book a call with me so I can walk you through how I work but also what you can expect from doing business with me.

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What is it like working with Maypact?

I will cover this whole section’s content in another post which will be in production in the following week.

It will provide like this post has an in-depth work with me from the complete stranger to possible visiting each other’s business and grabbing coffee. 🙂

I cultivate professional as well as friendly relationship with my clients cause I look past the invoice that I send out. I know business as a whole can have it’s ups and downs and with that said, I do not charge or even mention trivial tasks which I can do in order to help out your business a bit when it’s struggling.

With all of this said, soon as the post is live, it will most likely appear right here instead of this specific paragraph in a colored box with an image.

How can you support my work?

I rarely accept any donations as a whole, during my lifetime as a developer aka since 2018, I’ve built numerous websites for free, I built systems which made my past clients a lot of funds but in return I can only ask for a recommendation, testimonial so I can showcase what I’ve done for you to others and obviously the invoice which you will receive for my work.

With that said, I have numerous services both free and paid which I do offer, as soon as I grab the full list, they will appear below in colored boxes.

I do not accept donations, but you can gift a service I offer to someone you want to get started.

By end of 2026 I hope I will cover most if not all businesses in an extensive blog like this one. I hope format would be better so you could really know what you can expect from your business if you step foot into digital era.